
Business & UX Strategist
For the past 15 years, Dan has been helping startups and media companies shape their online product strategy, including Foursquare, Rent The Runway, Jetsetter and Savored. His experience also includes television, music and print media, and he has worked with Jetsetter, Late Night with Jimmy Fallon, Newsweek, Gawker, Saturday Night Live, Universal Music and The Wall Street Journal. One of his most noted projects was creating the original strategy and user experience for Hulu. Prior to Charming Robot, Dan co-founded the design agency Hard Candy Shell. Dan received his Master’s Degree from Columbia University’s Graduate School of Journalism and his Bachelor of Arts from Colby College in English and Performing Arts.
Charming Robot
With a combination of brilliant user experience and stunningly smart design, Charming Robot excels at helping you create a product from the ground up or tune-up what you’re already working with.
Barstool MBA
There’s a lot you can learn in a bar, and a lot you can learn from the bar business
— even things you never wanted to know, like how to react to a murder outside your front door. We know a fair share about bars, and business. Dan co-founded interactive design firms Hard Candy Shell and Charming Robot, which has helped launch and re-launch products with dozens of brands you know, including Hulu, Saturday Night Live, Billboard and Gawker. More to our point here, he’s also owned two NYC bars, making him the “industry insider” for this series. Bob is a business journalist who’s written two New York Times best sellers. He’s also a musician who plays about 100 bar gigs every year. He’s the “outside observer.” From behind a drum kit he’s seen bars and businesses thrive and fail because they’ve hit or missed on some basic things.
“Plenty of managers, bosses, founders, clients, CEOs, etc embrace pretty much the same tactics as bar owners. It just happens to be in an environment that’s much more “professional.”
—Dan Maccarone, The Barstool MBA
Together, we think we’ve found a series of principles you can apply to your business, or your life, and we plan to share them during the next few months. Today, we’ll kick off the series with some thoughts about taking control of your brand…even in the most challenging circumstances.
Podcast: Story in a Bottle
One of the best things about the world of technology is that you can end up in it having come from any direction. The most successful founders, venture capitalists, designers, etc. have fascinating stories behind their success, and every week Charming Robot‘s Dan Maccarone sits down over our guest’s favorite cocktail, wine or beer to hear where they came from and what they’ve learned along the way.
Latest Episode
From Dot-Com Dreams to Digital Advertising Dominance, Ozone
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Upcoming Speaking Engagements
January 10, 2020
Parallel 18
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